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Betty Bossi: Evolution of a cult brand

17 February 2016

When Betty Bossi appeared on the scene in 1956, they saved housewives from asking the eternal question: “What should I cook today?”

Now, half a century later, Betty Bossi AG can look back on a 50-year success story. Betty Bossi is the competence center for every culinary need: recipe creations, culinary tips, kitchen and house-hold goods, consulting for the food industry – a comprehensive range of services. Starting this year as lead branding agency, SNK is pleased to accompany Betty Bossi into the future.